Seasonal campaigns bring in work during specific periods. AI helps you plan and execute them.
Spring campaign prompt: ‘Create a spring marketing campaign for a [trade] contractor. Target: existing customers + neighborhood canvass. Goal: book jobs in April-May. Include: email to past customers, door hanger text, social media posts, and a limited-time offer. Tone: friendly and neighborhood-focused.’
Campaign calendar: Ask AI to build a 12-month marketing calendar with campaign ideas for each season and key trigger events (storms, heat waves, holiday seasons).
Budget note: Small campaigns focused on past customers and referrals have the best ROI. AI helps you execute them without a marketing agency.